Newport Beach drone show lights up Las Vegas following Super Bowl

History was made as Visit Newport Beach launched the first-ever 1,000 drone light show extravaganza, the largest drone show to-date in the U.S., at Allegiant Stadium in Las Vegas, following the Super Bowl on February 11. The 12-minute spectacle, titled “Touch Down in Newport Beach,” mesmerized audiences with a fusion of stunning Newport Beach visuals and real-time football flair.

One thousand drones, meticulously choreographed into intricate formations, illuminated the night sky with vibrant colors and dynamic patterns during the drone show celebrating football’s biggest day. As the show extended a warm invitation to fans and locals to experience the post-game magic of Newport Beach, just a 38-minute flight away, it featured captivating scenes including football players scoring touchdowns, jets flying over iconic Newport Beach landmarks, a luxurious yacht, a Champagne celebration and more.

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Courtesy of Visit Newport Beach

Visit Newport Beach scores a “touchdown” with its drone light show extravaganza following the Super Bowl in Las Vegas

The drone show also featured a depiction of Travis Kelce and Taylor Swift nestled within a heart formation, adding a playful touch to the show. The drones additionally created a QR code in the sky, prompting viewers to scan it for a chance to win a once-in-a-lifetime vacation package to Newport Beach, which resulted in hundreds of giveaway sign-ups for the destination.

“We are thrilled to have pioneered the largest drone show in the U.S., showcasing the fusion of cutting-edge technology and destination marketing,” said Gary Sherwin, President & CEO of Visit Newport Beach. “We had two shows at the ready depending on who won the big game, so it was fun to see the breathtaking display live commemorating the Kansas City Chiefs’ triumphant victory, while also extending a warm invitation for fans to experience the unparalleled magic of Newport Beach post-game.”

In partnership with COX, the official telecommunications provider of the 1.75-million-sq.ft. Allegiant Stadium, the light show was exclusively live streamed by viewers worldwide. Additionally, Visit Newport Beach launched a commercial that aired in 60,000 hotel rooms along the Las Vegas strip, using fun football catchphrases tailored to the audience to promote Newport Beach as a year-round destination. Using geo-fencing technology, a suite of ads continued after the game until February 20 for maximum exposure.

In case you missed it, you can watch highlights of the drone show here.

For more information, visit touchdowninnewportbeach.com and follow @VisitNewportBeach on Instagram, TikTok, Facebook and LinkedIn.


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